Monday, October 29, 2007

A Sampling of Credentials

I am seeking out other samples of credentials. This one is from YTB. To many front desk agents, rental desk agents, and other front line employees in the hospitality industry, this may look like an official industry sanctioned identification card. When in reality it is merely an "employee" identification card.

It is my understanding that this card is provided upon joining YTB. I have also heard that members are encouraged to use this card to attempt to gain discounts and upgrades, yet it is never guaranteed. This card is supplied without the benefit of any training regardless of the level (or lack) of professionalism.

But these cards are everywhere. A quick search on Google for "Travel Agent Card" revealed the following examples. Some were MLM opportunities, others were simply scams, others were travel clubs. The common thread was that they were offering purported legitimate credentials to an industry that has let this get out of hand. What is also interesting is that most of these cards also come up when you Google "IATAN Card" and "CLIA Card".

Suppliers, two of these cards are legitimate. Do your front line people know the difference? Or are they giving away the farm to someone who does not deserve it?

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